An Interactive Cincinnati Guide Book

The average person sees over 5,000 ads a day. Scrolling, swiping, ignoring, and forgetting most of them in seconds. But what if your brand could stand out in a way that’s personal, memorable, and culturally relevant? Nice and Nati is a bold new platform that puts your business or organization in the literal hands and hearts of Cincinnati locals and tourists alike. It’s not just a coloring book, it’s a three-year campaign of citywide storytelling, connection, and visibility, built for those who want to invest in our region and be remembered for it. It is an INTERACTIVE CINCINNATI GUIDE BOOK full of activities and showcasing the culture of the city.

• 95% of people under 25 years old read magazines (Top Media Advertising, n.d.).

• 82% of consumers trust print ads the most when making a purchase decision (Burstein, 2017).

• Print readers usually spend 20 minutes or more with their publication in hand, while a typical visitor to a digital news site sticks around for less than five minutes (Heitman, n.d.).

• Print ads require 21% less cognitive effort to process (R.C. Brayshaw, 2020).

• By combining print and digital ads, it will make online campaigns 400% more effective (Top Media Advertising, n.d.).

Nice and Nati is a collaborative, interactive Cincinnati guide book that has includes a coloring book created by over 80 local artists and musicians to celebrate the creativity, culture, and soul of Cincinnati. It’s a project rooted in love for the city—highlighting the neighborhoods, the people, and the stories that make this place what it is. Through art and imagination, we’re creating something for the community, by the community.

We release the book on October 11th, 2025, with a citywide celebration.
But this isn’t just about one day. This is about building something lasting through art, community, and collaboration.

The project is led by Cincinnati-based artist and author Jide’ Fresh, founder of In Fly We Trust. Since 2021, Jide’ has created six M.E.S.H. Books—coloring books that center mental, emotional, social, and health growth.  He has partnered with schools, nonprofits, local businesses, city government, and neighborhood associations. His work has been featured in BLINK, solo exhibitions, and community initiatives across the city. Known for creating work that is reflective, healing, and accessible, Jide’ brings years of experience turning art into connection, and vision into action.

CHECK OUT OUR ARTICLE IN CITYBEAT!

Why This Matters for Your Business

1. Involvement Means Foot Traffic
   This project drives people into real spaces—your business becomes a destination, not just a mention.

2. Citywide Distribution
   With over 100 partners distributing the book, your brand will show up again and again across the city.

3. Deep Local Connection
   We’re working with local businesses, landmarks, organizations, and communities to honor Cincinnati’s soul.

4. Tourism Reach
   This book is built to reach the 26 million visitors who come to Cincinnati each year. It will be printed and sold for the next three years.

5. Cultural Cross-Promotion
   Your brand will live alongside the city’s artists, musicians, fashion designers, and businesses. This is more than marketing. This is legacy.

Wondering what Nice and Nati will be like? Check out our previous project featuring Louisville, Kentucky. 

Sample of our first City Book 'Love and Lou'

How Can YOU be a part of Nice and Nati? 

Here’s How to Join

Step 1: Choose Your Feature
Select the option that fits your story and budget

Step 2: Send Us Your Info
We’ll gather your logo, links, message, and any photos

Step 3: We Bring It to Life
Our artists and storytellers turn your brand into a visual legacy

Upcoming Events

October 10, 2025 – City Futures Conversation
A live dialogue on where Cincinnati is heading

October 11, 2025 – Artist + Sponsor Showcase
A vibrant event featuring all 80 artists and YOU—our community sponsors

And that’s just the beginning. Over the next three years, we’ll host pop-ups, meetups, school activations, and public showcases—all with your brand connected to the energy.